Top Banana Team
Top Banana Team
The Ripple Effect

Ripple Effect noun 1. The spreading effects experienced as the result of a single or series of events.

Why our ripple effect model works:

Most people agree that cascading business messages invariably results in their dilution and that top down communication can be perceived by its recipients as patronising and high handed.

Our approach is to flatten the structure and ensure that messages hit each business layer with the ideal density and perfect momentum.

We make sure that when we drop your communication into the middle of your business, the rock is exactly the right size and shape for your pond, to ensure that the ripples hit the bank time and time again.

Here’s the best bit.

Communication is most effective when it’s a two way process. When the ripples rebound back through your business, we make sure they’re capitalised on, to deliver continuously improving employee messages and increased customer service.